Host your upcoming event with OpalbyOpal

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This season, host an event with Opal Stewart of OpalbyOpal, to make an unforgettable experience for your friends, clients, industry insiders and influencers. Together we will develop a full marketing strategy and throw the best event that fits your needs – be it a soiree, product launch, collection preview, in-store shopping event or an intimate dinner. I can help you with everything from email invitations, social media and press promotions to social activations & photography on the day-of-event and of course the act of hosting. The perfect event is waiting for you!

My Event Capabilities:

(scroll down or click on each link to learn more)

1. Event Calendar – I will create a customized calendar and strategy that works for your needs.

2. Instagram Promotion through dedicated IG posts and stories.

3. Newsletter Invitation to my full email list.

4. Press Release – Placement in fashion + social media outlets.

5. Dedicated Blog Post on Opalbyopal.com.

6. Social Activations – Help with sourcing sketch artist, photo stations, gift bags, floral arrangements, etc.

7. Additional event logistics including music, food, and beverages.

8. Event photography – I can help you find a photographer to document the event.

Sample Event Dates

Feb. 3, Monday:

– 1st post on @opalbyopal Instagram announcing the event

– Newsletter invitation to my network of fashion insiders

– Press Release/Placement

Feb. 3-11

– Daily IG stories on @opalbyopal leading up to the event

Feb. 10, Monday

– 2nd post on @opalbyopal Instagram 

– Reminder email to people who RSVPd

Feb. 11, Tuesday

Day of the Event

Feb. 13, Thursday

– Post-event recap

Instagram Announcement + Reminder Posts

I will create dedicated posts on my Instagram promoting the upcoming event and announcing any CTAs (register, attend, shop online) that will be relevant to the event. This will be a carousel post (4-5 images) and I will share high-res images for your use. See examples of Announcement and Reminder posts below:

IG Stories

In addition to Instagram Posts, I will also promote your event on my Instagram stories leading up to it and full coverage throughout the event.

See more story examples here

Newsletter Invitation

I will provide a comprehensive email marketing strategy to support the event. Email invitations are still the best way to reach your intended audience and to get an accurate attendance estimate. 

I will send an email invitation a week prior to the event to my network of industry insiders, influencers, and bloggers as well as a reminder email a day prior to ensure maximum turnout. I can also work with you to help you invite your list of friends, family and clients.

Press Placement

I can submit your event for press placements in GPS Radar, Guest of a Guest, TimeOut New York and other fashion + social media publications.

Blog Post

Promote your event through a long-format blog post on Opalbyopal.com to reach additional audience.

Social Activations

And finally, during the day of the event, I can help with sourcing fun social activations that will make it an unforgettable experience for all attendees. Sketch artist, photo stations, gift bags, floral arrangements, DJ, food & beverage, and your own photographer – the options are truly limitless.

Sketch Artist

Photo Station

Tattoo Artist

Floral arrangements

Interested in learning more and having me host your event?